STANFORD GRADUATE SCHOOL OF BUSINESS — Our search to understand what makes humans happy (or happier) goes back centuries. As does our enduring belief that if we just do the right thing, happiness will follow — that additional happiness will be doled out to us because we earned it, not due to the largess of a benevolent being. “Happiness is not a reward — it is a consequence,” instructs Robert Green Ingersoll, a Civil War-era orator. Many notable others, from Aristotle to the Buddha to Ursula K. LeGuin, agree with this sentiment.
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